For clipping campaign buyers

Clipping campaign ROI: which creators brought paying customers?

A clipping campaign reports views and a cost per thousand. It doesn't say whose clips turned into paying customers. WhichPost does, for every clipper, UGC creator and influencer in the campaign, with a likely range, so the next budget goes to the creators whose viewers buy.

The short answer

Paste the approved clips from your campaign and connect Stripe, or RevenueCat for a mobile app. WhichPost follows every clip's views hour by hour, credits each creator with the paying customers their clips brought, each with its likely range, and sets their cost per paying customer against your limit: rebook, test again or pause.

The problem

Paid per view. Judged on views.

Clipping is bought by the thousand views, so it's usually judged that way too. That's where budget leaks.

  • Views are the easy number

    The campaign dashboard shows views and spend, and splitting sales by views just repeats the view count. Two creators with the same views can bring very different numbers of buyers; WhichPost measures the extra customers each one brought above your normal level.

  • Dozens of creators, one chart

    Larger campaigns run tens or hundreds of creators posting at once. Your sign-ups rise, but the chart can't be split by creator by eye.

  • Some views aren't people

    Paying by the view invites views that don't behave like real people watching. They bring no buyers, and you usually find out after the budget is spent.

How WhichPost answers it

Every creator in the campaign, ranked by paying customers

Built for campaigns with many creators, where reading the chart by eye fails first.

  1. Paste your approved clips

    Copy the approved submission links from Whop Content Rewards, Vyro, Clipping.io or your own sheet. WhichPost checks their public views every hour.

  2. Credit each creator

    Each creator is credited with the paying customers their clips brought, after allowing for your normal sales and every other clip live at the time, each with its range.

  3. Flag bought views, then decide

    Clips whose views don't behave like real viewers are flagged. Every creator gets a call: rebook, test again or pause.

Simulated sample
Creator Paying users, with likely range Paying users Decision
@cramclub7 post · 239K views
4336 to 50
Rebook$8.40 each
@medschool.min6 posts · 367K views
3731 to 42
Rebook$12.45 each
@sciencesnips10 post · 121K views
123 to 19
Test again$15.89 each
@revisionroom11 post · 710K views
20 to 6
Pause$656 each
From the sample report: every creator ranked by paying users, each with its likely range and a call. View a sample report

What you need

Two things to connect. Nothing to install.

No SDK, no tracking links and no changes to your app, checkout or captions.

  • Stripe or RevenueCat

    A restricted, read-only Stripe key for a web product, or a read-only RevenueCat key for a mobile app. Connect both if you sell in both places.

  • The posts you paid for

    Links to the TikTok, Instagram or YouTube Shorts posts, from a clipping platform, an agency's sheet or direct creator deals.

  • Enough daily volume

    About 20 new sign-ups or installs a day or more, and at least a week of history before the campaign started. A free data check tells you whether your data is enough before you pay.

Questions

Questions, answered.

How do I work out clipping campaign ROI?

Compare what each creator cost with the paying customers their clips brought and what a customer is worth to you. WhichPost gives each creator's cost per paying customer, with its range, and marks who clears your limit.

Which clipping platforms does it work with?

Any. Paste links to the clips you paid for, whether they came from Whop Content Rewards, Vyro, Clipping.io, another platform or a direct deal. WhichPost only needs the public post links.

Can it spot bought views?

It flags clips whose views don't behave like real people watching, so you can check them before paying for more. A flag is a reason to look closer, not a verdict on the creator.

Is it worth it for a small campaign?

It needs about 20 new sign-ups or installs a day or more, and at least a week of history before the campaign. With only one or two creators, the result often shows in your own chart; WhichPost helps most when many creators post at once.

See which of your creators paid

Connect in about two minutes, or look through a sample report first. Every result comes with its range.

Connect Stripe View a sample report

How many creators or posts do you pay for in a typical month?

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